Crave Cafe Rebrand

When Nigel, one of the collective owners of Crave Cafe, approached Husk to see if we would be up for helping them rebrand, little did anyone know what excitement would be in store!

Though the process took a bit longer than we all imagined, the desired result of 'rebranding the cafe to look less like a industrial-area lunch bar' and 'transforming the outside of the cafe to better reflect the life within' was delivered to rave reviews. From the strapline to the custom-made font, the customised cups to the huge outdoor signage and the development of a mobile-optimised website, the heart of Crave is now truly on its sleeve - 'good in the hood'.

Nigel said, "Our journey of rebranding with Husk was high quality. Good things take time and the outcome we achieved with Husk we are super happy with. We have had brilliant feedback and Louise and her fellow Huskies guided us and worked to our strengths to make it all succeed. The whole process was much larger than I had anticipated and they kept it on point with tremendous value for money. Thanks heaps for the journey so far..."


Written by Louise Giles on 01.11.2014