the deal on Social proof marketing

the deal on Social proof marketing

Social proof marketing is an effective way to gain the trust of your customers and boost your sales over time, but how do you incorporate it into your business? When trying to convince a customer to choose your business over another, what helps the most? Naturally...
locking in your domain

locking in your domain

We love domain names… hunting them down and bagging them particularly. A great domain name is basically a brand name and SEO keyword rolled into one. If you want to be noticed digitally, registering a winning domain name is imperative and there are more and more...
NAMING YOUR BABY… LEGALLY

NAMING YOUR BABY… LEGALLY

Start-up businesses are some of our favourite people and projects – we are always pumped to hear about the innovative ideas that kiwis get up to, turning side hustles into main hustles and the like. But in the middle of discussions about colour palettes and social...
IF NOT COMIC SANS, THEN WHAT?

IF NOT COMIC SANS, THEN WHAT?

The running joke amongst the designer community is clients asking for Comic Sans in their work. Cringes and bleeding eyes aside, we kind of get why people lean towards it – it’s a bit different from the usual, stiff system-safe fonts like Arial and Tahoma. Some...